SATURDAY__MAY 16__1:30 PM__
In today’s evolving media landscape, powerful storytelling is only one part of the equation. This conversation explores the full lifecycle of impact-driven film, from financing and distribution to audience engagement and measurable change.
Guests
Aishah Iqbal, Filmmaker
Asif Khan, Filmmaker
Hiba Said, Filmmaker
Moderator:
Sabiha Mahmood, Journalist

Aishah Iqbal
Filmmaker
Aishah Iqbal isn’t your typical filmmaker. With over 18 years of experience as a Marketing Executive in the Tech & Advertising industries, she brings a fresh lens and a
passion for sparking conversation to her directorial debut. While new to filmmaking, her instincts as a storyteller are undeniable. Driven by her groundbreaking 100-day TikTok
focus group, she’s tapped into the burgeoning movement of women embracing their aging hair. Aishah’s digital content on the topic has garnered a dedicated following across platforms like TikTok, Instagram, and LinkedIn.

Hiba Said
Filmmaker
Hiba Said is a film director and screenwriter creating emotionally grounded stories centered on authentic South Asian and Muslim representation. She is currently premiering her mental health short film Motion and a community-based campaign.

Asif Khan
Filmmaker
Asif is a social impact leader with expertise in designing and executing high-impact global campaigns, and building strategic partnerships. Also, an expert in digital media and marketing, and a speaker at renowned platforms like the United Nations, Sundance, and SXSW.
Passionate about using media to advance gender equality, empower youth, and drive social change in marginalized communities. He currently leads strategy, impact and partnerships at Picture Motion, a media impact agency, part of Publicis. He has previously worked at the United Nations Foundation, Action Against Hunger, DoSomething & Room to Read leading partnerships and programs.
Born in Connecticut and raised in North Pakistan, also lived in Mexico, Spain, Turkey, UK, and speak Spanish, Turkish, Urdu, English, with knowledge of Persian and Arabic.

Sabiha Sahar Mahmood
Producer, KPRC 2
Sabiha Sahar Mahmood is a producer for “Houston Life” at KPRC 2, where she creates engaging, community-driven segments that spotlight inspiring Houstonians, local events, and organizations making an impact. With nearly five years in local television, her work centers on storytelling that connects people and celebrates culture.
Before transitioning into TV, she earned a degree in Sociology and taught at colleges across Houston.

